Your business is just that, YOURS, no one else’s. That means you should be the main benefactor and the person enjoying it the most. Most firms, though, are not operating by design, but rather operating by default. Moving away from this default model requires a redesign process. To build a business by design, you need to lay down some ground rules and create new strategies to be implemented which often requires new people to be involved. All of which start with YOU and YOUR business life.
Take a minute to ask yourself if you’re doing the work you want to be doing. Are you doing the work you want to do when you want to do it? What about the people you work with? Are you working with the right people? People who inspire you and support your business vision? What about your business operations? Is your business operating on a day-to-day basis or do you have a plan?
There are only three major things that every business owner should be doing at all times - high-end billable work, sales and nurturing meetings with clients, and leading the team. To increase business performance, develop new ideas and hold people accountable to those ideas. As you work to transform your firm from a business by default to a business by design, there are four other areas to focus on following the redesign of your business life. Examine YOUR numbers, analyze YOUR services, develop YOUR culture and target YOUR clients..
Building a business by design is about designing or redesigning the business to the way you’ve always envisioned it. You are the foundation for your business. Whether you are just starting out or have been in business for over a decade, it’s never too late to take charge and redesign your business life.
About the Author
Colin DunnDirector & Co-founder at PANALITIX
Colin is a Chartered Accountant who, having spent almost 10 years with one of the fastest growing and most innovative firms in the UK, has spent the last 19 years working exclusively with the Accounting profession with a focus on helping them implement business advisory services with their clients. He is passionate about helping turn Accounting practices into Accounting businesses and holds a Bachelor of Arts (Hons) and is a qualified ACA. Colin is relentless in the pursuit of improving the performance of every firm he coaches.
Colin is the brains behind ENGAGER (previously the PANALITIX app), TRUST and Proactive Success System, PANALITIX’s three cloud applications for Accountants.
He is also a prodigious author and generator of content, primarily in the form of ‘how to’ material to enable Accountants to respond to client needs with value-based services. He is the author of the bestselling book “Accountants: The Natural Trusted Advisors.”